FIERA DI PORDENONE 17-20 OCTOBER 2012
The SICAM experience
Setting up a Fair involves an in-depth knowledge of what exhibitors need and whatever is necessary to ensure their utmost visibility, to attract buyers, architects and designers from all over the world. This is precisely what occurred during SICAM’s debut, a first edition wherein thirty years of experience in group organization skills and business engagements were channelled into a unique venue, targeting the creation of the best grounds for an effective encounter between business demands and offers.
This is SICAM – a business-minded Expo!
The “turnkey” format
SICAM has proven that a contemporary Fair has to be an effective showcase. If business development is the sole aim of those participating in an exhibition, then everything else must be taken care of by the organizing staff. This implies providing exhibitors with services, logistics, lighting, communication, catering, visitor assistance, hospitality, fit outs, assistance regarding accommodation facilities throughout the locality, and promotional engagements: SICAM embodies all these capabilities and all these activities make it by far the showcase without compare from every standpoint.
SICAM means simple and speedy organization!
Complete supplies for the furniture industry
SICAM’s first edition demonstrated the importance of offering a showcase as complete and comprehensive as possible. Along with all the world leaders in hardware, the Pordenone Fair has hosted decor papers, door fronts, wood, panels, components, equipments, household appliances, veneers, upholstery tools and materials, adhesives, glues, paints, fabrics and leathers. The second edition is expected to be full of novelties and will further underline the rich variety of SICAM’s exhibitions.
At SICAM you will find what you need to manufacture your piece of furniture!
Worldwide promotions!
With such a show of visitors, the first edition was a great surprise for all, but not for the organizers who are well aware of the value of the exhibitors who joined the expo from the start and their ability to attract trade visitors. The organizers did not content themselves with achieving success in the first lap of SICAM history, but went on to allocate great investments in promotions. A publicity campaign in the general press and for the sector was carried out. Above all, they made an effort to be active in all the events of the expo chain around the globe, allowing SICAM, in a very short time, to affirm itself on the international scene.
All this proves the importance of involving the entire world!
Teamwork: the importance of each staff member
The success of the first two SICAM should be credited to all the staff members who gave their contributions, working day after day, with a strong faith in what they were doing. From those on the organization to catering, from the personnel of Fiera di Pordenone to security, and from the forwarding to cleaning: all fulfilling their share. It was a true and proper work team, people with great professionalism and remarkable backgrounds who faced the challenge to achieve a grand expo right from its very first edition.
Teamwork makes for the success of the fair and for all!
Pordenone: the right location…
In a strategic partnership with Fiera di Pordenone, the extensive and well-structured fairgrounds are in the heart of a district where 40% of Italian furniture is produced, easy to reach by land (motorways and rail) and air (the Venice, Trieste and Treviso airports offer an extensive list of travel destinations with low-cost flights and are all at a short distance from the trade fair). The City of Pordenone and surrounding territory have enticing offers, a wide range of accommodation facilities and a remarkable cultural, food and wine, and architectural heritage.
SICAM is located right in the heart of the furniture industry!
